The Opportunity
You will generate and qualify sales opportunities in the heavy equipment auction space through a combination of inbound lead engagement and targeted outbound prospecting. Acting as the bridge between marketing and sales, you will respond quickly to interested prospects, understand their equipment needs, and pass qualified opportunities to Territory Managers or other sales team members.

The successful candidate is highly motivated, goal-oriented, and confident initiating meaningful conversations, with equal comfort handling warm inbound leads and proactive outbound outreach.

What you’ll do

• Outbound prospecting: Execute targeted cold calling, email, and social outreach to generate new leads and re-engage dormant customers.
• Inbound follow-up: Respond quickly to inbound inquiries and convert marketing-qualified leads into active opportunities.
• Lead qualification: Assess prospect needs, determine sales readiness, and route qualified leads to Territory Managers.
• Data management: Maintain accurate and timely CRM records of all interactions, lead status updates, and customer details.
• Sales collaboration: Partner closely with Territory Managers to ensure smooth and well-informed lead handovers.
• Pipeline & performance: Build a strong pipeline while consistently meeting response time, conversion, and activity KPIs.

What you bring

You are proactive, resilient, and motivated by results in a fast-paced sales environment. You enjoy starting conversations, building rapport quickly, and maintaining a disciplined, organized approach to follow-up and pipeline management.

Requirements

• Bachelor’s degree or college diploma in Business or a related field preferred.
• 2–3 years of experience in sales, lead generation, or business development.
• Proven experience with outbound prospecting.
• Excellent verbal and written communication skills.
• Strong interpersonal and relationship-building abilities.
• Experience working with CRM systems (e.g., Salesforce, HubSpot).
• Basic understanding of the heavy equipment or auction industry is a plus.
• Fluency in English and Italian + an additional European language is required.

What we offer

• International and collaborative work environment
• Competitive base salary + bonus
• Permanent contract
• Medical and Life Insurance
• Pension plan
• Employee Stock Purchase Plan
• Gym allowance

Our sales positions are a great fit for people with a real entrepreneurial spirit. You're out there every day meeting customers, selling a world-class service, and securing equipment consignments. 

You're directly responsible for your own territory – and the future of our company. You’re the very public face of Ritchie Bros., with the support of a global company behind you. There are endless opportunities for strong salespeople to advance their careers.