Buyer Marketing Manager

Location: UK (In commutable distance to our sites in either Doncaster, Canvey Island or Banbury) 

Salary: Competitive plus benefits 

Job Summary: 

IAA, Inc. is seeking a Marketing Manager to join our IAA team. This person works cross-functionally to create, implement and measure multi-channel, digital-first marketing strategies. Specific focus is in growing awareness of the IAA brand, acquisition, activation and retention of the demand side of the marketplace. This person will work closely with a globally-based Marketing team, and in-country stakeholders to move the UK business forward.

Key Responsibilities: 

• Development, execution and project management of digital-first, multi-channel marketing strategies across paid media, owned channels and earned channels as applicable.
• Ensure consistent messaging, brand alignment and audience targeting across all campaign touchpoints
• Tracking, measuring and reporting results from campaigns, events and projects
• Collaboration with production team to ensure marketing materials have informative, motivating content that resonates with the foreign buyer audience
• Detailed project management and organisation to ensure work is done on time and with a high degree of quality
• Manage campaign calendars, budgets, and timelines to ensure on-time, on-budget delivery 
• Maintain campaign documentation, best practices, and repeatable processes 
• Identify opportunities to automate, streamline, or scale campaign execution
   

What we are looking for:

• 4-year college degree with emphasis in Marketing 
• 3+ years’ experience successfully implementing multi-channel marketing strategies
• Working knowledge of basic digital marketing tactics including SEM, PPC and social media advertising
• Experience with Salesforce products, including Marketing Cloud
• Proficient use of Microsoft Office tools
• Automotive industry experience a plus
• Ability to work well in a collaborative, team environment
• Ability to self-manage, multi-task and manage a large volume of work
• Potential for occasional travel

What We Offer:

• Monday–Friday, 40 hour week
• Ongoing training and professional development
• Free onsite parking
• Telus Health support
• One paid volunteering day per year
• Competitive basic salary
• 33 days holiday (including Bank Holidays) 
• Pension plan with 3.5% employer contribution

Please note:

This role is subject to a satisfactory DBS, right to work and reference checks.

We reserve the right to close this vacancy early once a suitable candidate has been found, so please submit your application as soon as possible.

Company Summary

IAA, a part of RB Global, is certified as a Great Place to Work®, is a leading global marketplace connecting vehicle buyers and sellers. Leveraging leading-edge technology and focusing on innovation, IAA’s unique platform facilitates the marketing and sale of total-loss, damaged and low-value vehicles.

Ritchie Bros. is an equal opportunity employer and ensures nondiscrimination in all activities in accordance with all applicable laws. This position is open to all qualified applicants who are legally entitled to work in the country in which this job is located. Candidate selection is made by Talent Acquisition. Only electronic applications can be accepted.